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IBIS Branding Facebook Ads


Social media advertising and Facebook advertising in particular has become the modern method of placing ads. Since Facebook has millions of users who access the site on a daily basis, many businesses with a strong online presence look to campaign on Facebook. However, contrary to popular belief, advertising on Facebook is not as easy as it appears. This is why our services at IBIS Branding can effectively help you and your business run its social media campaign by advertising firms to create and manage your ad campaigns on your Facebook page.

Indeed, there are various strategies we can employ when advertising on Facebook. What you need to realize however is that all our strategies have one common goal; which is the creation of effective ad(s) that sell. It is also in our keen interest to see that the strategies we develop for your business reach out to as many Facebook users as possible. Even so, reaching out to many Facebook users, while is certainly helpful, is not our sole goal. We reach out to those users better placed to access your product/service. For we make the best use Facebook’s advertising mechanism’s ability to effectively identify those users who can benefit from your business.

Apart from directing you advert(s) to a specific segment of Facebook users, selecting your advert category is quite crucial. It is a category we help you choose that determines how your business ad reaches out to your target Facebook users. Although the choice of category can be a challenge, you can rest assure that we make full use of Facebook’s inbuilt automated system that collects relevant user data for the purpose of generating higher ad revenue. Our social media experts know the ins and outs of Facebook’s abilities and how to best shape them to fit your system of business.

Regardless of whether you choose to have us post your ad(s) on Facebook ,on your page, we should also mention that Facebook puts one of the most effective tools a business needs to use in managing their ad(s); the cost per click (CPA) tool at our disposal. This is a pricing method that enables you to pay for a specific amount of clicks in any given day. Additionally it is a pricing method that we at IBIS Branding are fully aware of and familiar with giving you the option of maintaining conventional ad marketing on Facebook or the CPA program.

Moreover, a valuable service that Facebook has introduced and that benefits you as well as its users is the FBX service. The service benefits its users by directing to them relevant ads on the basis of their past online shopping experience. This is also beneficial to you as an advertiser since your past buyers will be in a position to receive any ad you subsequently place on Facebook with increased possibility of such users making purchases again. Our social media agents know how to use FBX to its fullest potential, relaying your ads to all relevant places and users online.

As previously mentioned, effective advertising on Facebook is not as easy as it seems, however with IBIS Branding’s social media marketing services managing your ad campaigns on the platform, it can be. Get in touch with an IBIS Branding agent today.